It wasn’t too long ago—well, maybe 10 or 15 years now—that I could live it up with the best of them.
Drink whatever I wanted, eat whatever I wanted, and still wake up every day looking like I gave a damn.
Life was good. Scratch that—life was great.
I was young, healthy, active, and fit.
Every morning, I woke up full of energy, ready to crush the day ahead.
Life felt automatic. Effortless. Fun.
I didn’t need to stress over my choices. A little fast food here, a skipped workout there? No big deal. My body could handle it.
And you know what? I loved the way I looked and felt.
But then something changed.
Out of nowhere, it wasn’t so easy anymore. And the truth? I wasn’t in great shape anymore either.
“It’s Not That Bad!”
That’s what I told myself. Over and over.
Sure, I wasn’t where I wanted to be, but it wasn’t that bad… right?
My wife would tell me I looked amazing. “You’re still the hottest guy I know,” she’d say, which soothed the insecurities—temporarily.
But deep down, I knew the truth: I didn’t love me this way.
I wasn’t me.
I wasn’t fat by any stretch. If you asked people around me, they’d still call me “the fitness guy.” But let’s be real—we know how to hide it, don’t we?
Slightly looser clothes. An extra layer to cover things up. Sucking it in when anyone’s looking.
But inside, I knew.
That little bit of extra pudge.
The seatbelt digging into my stomach.
The way my gut felt when I leaned into my wife.
It wasn’t just the body—it was my soul.
And if we’re honest with ourselves, it’s not about the pounds.
It’s about what those pounds represent: Lower standards. Lost confidence. Settling.
Why We Let Ourselves Slip
For the past nine months, my wife and I have been expecting our first child.
And you know what people said? “Oh, you’re gaining sympathy weight. That’s normal!”
It’s easy to justify, isn’t it?
But we both know how the story goes. The baby comes—and the weight stays.
That’s why I made a decision: 2025 Is the Year I Take ME Back—And I Want You to Join Me.
Every gym, fitness studio, and health program is going to bombard you with the same tired slogans this week:
“New Year, New You!”
“Sign Up Now for the Best Results Ever!”
“Get Started for $0 Down!”
And while they mean well, here’s the truth: It’s NOT About the Exercise.
I should know.
Hi, I’m Al, and along with my wife Sara-Marie, we own Bold Fitness.
For over 21 years, I’ve been in the fitness industry, helping people transform their bodies and their lives. I’ve seen thousands of success stories.
But here’s the ugly truth most gyms won’t tell you: Joining a gym won’t solve your problem.
Not by itself.
If it did, everyone would already be in shape, right?
The Real Reason People Struggle to Get Fit
Over the past month, I’ve spent a lot of time thinking. Why have I—someone who owns a gym, for crying out loud—struggled with my fitness this past year?
The answer hit me like a ton of bricks: I let my standards drop.
It’s not about motivation. It’s not about exercise. It’s about the standards you set for yourself.
And if your standards have slipped, it’s time to raise them—because that’s the only way to achieve permanent results.
Introducing the Be Bold System
This year, Sara-Marie and I created a system designed to help you do what’s never been done before: Transform your body and your life—not just temporarily, but permanently.
The Be Bold System combines:
Proven, Fat-Melting Fitness Classes: Our fitness kickboxing program isn’t just effective—it’s fun, empowering, and stress-relieving. You'll get access to the full class schedule, which runs 6 days a week. Check it out
HERE.
The Mental Edge You’ve Been Missing: Our 12-week "Building an Unbreakable Mental Fortress" course will help you crush the self-sabotaging habits that keep dragging you down.
IMPORTANT: We’re not offering a quick fix. This isn’t a magic potion.
But if you’re ready to stop making excuses and commit to real, lasting change, this is the program for you.
When you join the Be Bold System, you’ll receive:
Unlimited Fitness Classes: Burn fat, build strength, and have fun doing it. ($99/month value)
Mental Framework Course: Reprogram your mindset for success, one week at a time. ($97/month value)
Exclusive Bonuses (for those joining today):
14-Day Reset: Jumpstart your transformation in just two weeks. ($97 value)
30-Day Home Power Blast: Get moving, even on the days you can’t make it in. ($50 value)
Goal-Setting System: Define your path to success and stick to it. ($37 value)
50% Off Specialty Programs: Take your fitness to the next level with tailored classes.
Total value: Over $400/month—but you’ll get it all as part of the Be Bold System.
And the Be Bold membership? Only $60/month, no registration fee, no contract, and you can cancel anytime. (And, keep all the bonuses!)
Are You Ready to Be Bold?
This isn’t just about losing weight or toning up. It’s about reclaiming your energy, your confidence, your life.
It’s about being the person you know you’re meant to be.
Don’t wait. Don’t settle.
Let’s make 2025 the year you finally say, “I AM BOLD.”
Al and Sara-Marie
Founders of Bold Fitness
